Emerging Leaders Council


Dec 2014 - Jan 2015


skills Design

description United Way's Emerging Leaders Council in San Antonio needed a refresh of its identity to make joining the council a more enticing prospect for young professionals. I designed and presented several concepts for this branding refresh that would create for the Emerging Leaders Council a fresh and vibrant aesthetic while maintaining links to the important philanthropic and community-building mission of United Way. The full PDFs for both logo & branding explorations can be found here and here

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Matt Finlay is a writer, designer, and artist based in San Antonio, TX. He builds literary and visual narratives for brands, ideas, initiatives & individuals.